Towards 2030: Driving prosperity through productivity, profitability and sustainability
19-20
Nov
2025
Adelaide, SA
Adelaide Convention Centre
Join us to explore how MLA is driving demand and working with producers to guide the future of the industry
PROGRAM
Showcasing the latest MLA research, insights and technologies
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Presentations, displays and demonstrations
MLA Updates will feature presentations, displays and demonstrations for producers and the broader industry along the red meat supply chain.
The event also features a range of showcases and livestock practical demonstrations from MLA’s Research & Development, Adoption, Marketing, and Integrity Systems Company teams.
The event also features a range of showcases and livestock practical demonstrations from MLA’s Research & Development, Adoption, Marketing, and Integrity Systems Company teams.
SHOWCASE
What’s on display?
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MLA Services Hub
Get support with:
- myMLA
- Membership enquiries
- General MLA enquiries
Integrity Systems Hub
Visit for:
- eNVD technology support
- LPA help and guidance
- Speak to our team about the NLIS Data Uplift Project
- Talk to our expercts about onfarm compliance traceabilty
Adoption and Drought Hub
Find out about:
- Producer Demonstration Site case studies and Sheep Links projects.
- Drought tools
- SA wilds dogs
- Southern Beef - Virtual Fencing Trial
- SA Livestock Sustainable Solutions Program
Sustainability Hub
Find out about:
- Sustainbilty awareness building
- Carbon storage and emissions avoidance
- Climate resilience
- The Australian Beef and Sheep Sustainability Frameworks
Driving On-Farm Productivity
Find out about:
- Australian Pasture Genebank
- Sterile Insect Technique
- Quantifying reproductive performance of shedding sheep breeds
- Precisions Sheep Management Project
- Verifying on farm eID tag retention rates in Australian goat industry
- Transport Hub
- Next Generation autogenous vaccines for prevention of bovine respiratory disease in Australian feedlots
Genetics Hub
Get updates on:
- Health; common worm egg types
- Australian Sheep Breeding Values (ASBVs)
- Beef Breeding value information
- The genetic progress being made to reduce methane emissions
- Interactive Sheep Genetics Search Site
MSA Hub
Visit for updates on:
- Beef and sheep MSA
- Objective measurement equipment
- Making the most of myFeedback
- Excellence in Eating Quality Award winners
- Sheepmeat SOMA and Microwave devices
Marketing & Insights Hub
Visit for:
- Resources from our key marketing programs such as recipe booklets and nutrition information
- A look at our recent campaigns
- State of the Industry reports
- Market snapshots
- Aussie Meat Trade Hub
- Industry projections
Value Added Products
Hear about our new consumer-based products:
- Lamb co-products and small goods
- Understanding Australian red meat's role in the future of health and wellness
- Beef bone disposition reports
Investing In Our Industries People
Hear about our:
- Red Meat Ambassadors
- Community sentiment research
- School education program
- Nutrition program
- Social Media Academy
Government and Industry Bodies
Talk to:
- Local government bodies
- Peak Industry Bodies
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